Why was this startup created?

My name is Fujikubo and I am a representative for DentaLight. After graduation, I worked for an advertising agency for 10 years, where I helped to support dental clinics in their marketing efforts. One of my clients at that time was the director of a dental clinic. At the age of 18, he decided to go to school for dentistry. Once he was ready to open his own practice, it required a large financial commitment and he ended up being 50 million yen in debt just to get his business started.

I asked him why he was so motivated to open a dental practice to which he responded, “I want to protect the health of our local people.” However, the dental field is complicated by issues like frequent and abrupt appointment cancellations as well as misconceptions. One common misconception dentists face is that many patients assume they don’t need to visit a dental clinic unless something hurts or they have a noticeable issue. Unfortunately, some people also develop a distrust of dentists, or simply do not understand the importance of taking care of their teeth.

After hearing my client’s thoughts, I realized there was a problem and that dentists and patients had a large gap dividing them. The feelings and motivations my client shared made me think I could be a third party to help improve the relationships between patients and the dentists who can help them. This realization drove me to become an entrepreneur in the dental industry, and that’s why I founded DentaLight.

Please describe your product or service.

Dental care is extremely important for an aging population with growing medical and nursing care needs. As people continue to live longer, whether or not they can eat a complete satisfactory meal can greatly impact their happiness and well-being. Advances in medical technology, changes in lifestyles, and the increasing support for medical care have all greatly impacted the lifecycle of humans.

There is now an urgent need to change the thinking behind medical care. We need to move from “medicine to prevent death” to “medical care to prevent illness.” For many diseases, early detection is the key. Dental diseases require early detection as well, and they can be successfully avoided through taking preventative action. By making regular visits to a dental clinic and taking care of their dental needs each day, patients can make sure their oral cavities stay healthy. At DentaLight, we are working to improve medical care through dentistry.

What is your company's vision?

Our mission is to, “Create a society where everyone can depend on health more interdependently.” When we use the term “interdependence,” we mean creating supportive relationships. People should be able to actively think about their own health as well as the health of the people that are most important to them. Everyone should take an active role in health, and at DentaLight, we aim to create a society that is able to cooperate with medical institutions, insurers, municipalities, and other groups to create a society that is able to truly depend on one another.

What are your plans or goals for expanding your business over the next year?

For many regions, the percentage of people getting regular periodontal examinations remains in the single digits. Our aim is to raise this rate by utilizing IT and compelling designs to streamline the process that patients need to go through. From receiving checkup notifications to making appointments to getting procedures completed, the flow should be seamless. DentaLight is moving forward with a dental checkup idea for companies’ health insurance plans, and we are collaborating with health insurers on the project.

In addition, we are exploring the potential correlation between periodontal disease and diabetes as it is reportedly quite high. We are doing this by conducting trials and sending patients between internal medicine clinics and dental clinics through the use of a remote diagnosis service. When a patient visits a dentist due to a periodontal disease and is also suspected of having diabetes, then he or she will be able to make inquiries and get a consultation for internal medicine concerns while at a dental office. We provide this necessary connection between the two clinics, and the patients can benefit from the simplified process.

Similarly, smoking cessation services, osteoporosis diagnoses via X-rays, and more solutions could potentially be helpful for those visiting a dental clinic. As a result, dental clinics can be hubs for preventative medicine and make a profound impact. By reaching beyond the dental care industry, we can expand the market as well as its possibilities.

Why are you joining this app?

We are hoping to find investors, establish collaborations with other companies, and connect with talented individuals.